Google offers a wide array of programs for businesses and individuals. One of the most lucrative programs is the Google Certified Partner program. The certified partners program is designed for online marketing consultants, companies and other professionals who want to get the most out of their Google account. Associates gain access to a wide range of benefits like industry insights, live training events, promotional offers, extra support, beta test opportunities, networking, and several other tools designed for marketing agencies and companies.
Although anyone can become a Google Certified Partner, it’s specifically designed to assist web professionals and online marketing consultants maximize Adwords and other advertising solutions from Google. Once an agency achieves Google Certified Partner status, they will earn their badge and start receiving leads from Google Partner Search. Continue reading to learn more about the benefits of the Google Certified Partner program.
Stay Hip
As a Google Certified Partner, you will stay hip on all of the latest and most effective PPC practices. Google makes all of its best practices available first to certified members of the program. This will ensure you and your staff stay on top of the rapidly changing Google paid search environment.
Participate in Beta Testing
When you become a Google Certified Partner, you have exclusive offers to participate in beta testing of their newest and most advanced marketinng products. This means you will help shape the future of Google business solutions and AdWords. You will be the first in the world to test and try out new products and features.
Bolster Performance
When you become a Google Certified Partner, you can expect significantly better PPC performance as a result of your insider knowledge. This means you should make fewer mistake and more effectively execute your campaigns. As a result, you can expect an increased return on your investment, which means a more dynamic agency.
Get Insights
This program allows you to stay up to date with the most recent case studies, industry insights, and the freshest marketing resources directly from Google.
Learning & Education
With AdWord certification, you will learn volumes of new and insightful information. Best of all, you will receive training directly from Google, which will greatly enhance your SEO efforts.
Higher Profile
When companies become Google Certified, they receive and can display the official “Google Certified Partner” banner. In addition, you will be listed on Google’s Partner Pages. This status will raise the profile of your agency and lay the groundwork for superior service for all of your clients.
Become a Part of Google
As the most popular search engine in the world, it obviously pays dividends to be on good terms with Google. Being a part of Google will offer benefits to you and your brand. After receiving your certification, it looks great to advertise yourself as a Google AdWords expert.
Free Certification Exams
As a component of the Google Partners program, you can take certifications exams for free. In addition, you will receive Google AdWords promotional offers, receive study guides, get the latest product training, and achieve certification in AdWords.
In the end becoming a Google Certified Partner offers your firm infinite benefits. Completing this program will raise the profile of your firm and provide your clients with a value-added service that is unmeasurable. However, completing this certification does take a significant amount of work and requires dedication. In the end, this program is something every marketer or PPC professional should aim to achieve.
