PPC

What is AdWords budget/overdelivery?

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AdWords consultants know that the world of online advertising is never constant — it is not set in stone. You cannot expect ad auctions, competing advertisers, AdWords budget coverage, and even web queries to remain the same regardless of the efforts exerted by your chosen AdWords team. To keep up with these inevitable changes, Google …

Heads Up, Local Advertisers: Google Home Service Ads is Rolling Out to More Cities Nationwide

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To continue providing useful and strategic online advertising products to local home service service providers, Google has finally rolled out its Home Service Ads to 18 new locations in the last quarter of 2017. Adwords experts and Adwords consultants should be glad to know that the new locations include Boston, MA; Dallas, TX; Detroit, MI; …